Plano SEO Company

Kash Data Technology is a Professional Digital Marketing Agency based in Plano, Texas  If you have a business or provide a professional service in the Dallas - Fort Worth area, contact us for top notch SEO and your other marketing needs.

Do You Have These Questions Regarding YOUR Digital Media?

  • What is SEO?
  • How do I get on the first page of Google? In the first spot!
  • There are so many things I can do!  How do I decide between SEO, PPC and everything else?
  • How do I improve conversion, completion of the task, sale of a product?
  • Is Social Media marketing really necessary?
  • Can I track conversions, how do I do that?
  • Am I able to seek and reach out to people that end up on my website?

These are just a sample of the endless questions I get from my clients in Plano, new prospects, and students attending digital marketing classes in Collin College in Plano, TX. Some of the answers are easy, others, not so much. If you have these questions or would like to know more, feel free to contact us.

FREE SEO Report

Cracking the SEO Code!

If you have a small to medium size business in Plano, Frisco or other North Dallas cities, how can you crack the SEO code, or traverse through the minefield of conflicting explanations on the Internet? We understand your frustration.  We wish there was a blue pill, or a magic bullet that solves all your digital marketing needs for your organization in Plano. Unfortunately, there is no such thing. This whole digital marketing area is quite vast and is evolving every day at a super rapid pace. However, there are some tried and true techniques that have withstood the test of time. With our clients, we have found that to rank well on Google Search for your Plano business, you will need to do a combination of things:

  • On-page SEO
  • Off-page SEO
  • Google Ads PPC (Pay Per Click) marketing
  • Social Media marketing
  • Email marketing

If you need help implementing any of these, we'd love to hear from you. CONTACT US Be sure to mention that you'd like our FREE SEO Report.

Plano SEOOne Example:  On-Page SEO for Your Plano Business

We always advise our Plano customers to at least focus on 10 to 15 top SEO items every time they are trying to optimize a page for Google, Yahoo or Bing. Here are just a few of the things we would do for you:  

1. Keyword Research So You Know What Customers Are Looking For

This is going to give you a concrete number of search terms and their monthly search volume. Keyword tools will make your job easier. Recommended ones are Google's own Keyword Tool, the SEO Book keyword tool or Keyword Explorer by Moz. This provides the foundation for these other steps we would take...  

2. Optimize The Meta Title Tag

This is the first thing a potential customer sees on SERP (Search Engine Results Page). Search engines weigh heavily on what you include in it, and it is very effective in assisting your rank. For example, one of our pages that rank for the term “plano seo” has this Meta Title tag:

<title >Search Engine Optimization for small business in Plano TX </title >

 

3. Optimize The Meta Description Tag

This is vital as search engines display it immediately after the Title Tag on the results page - this gives the searcher a description about what this page or blog post discusses. If you are a small business in Plano and have already optimized the Title Tag, you will also want to focus on this.  Again, this is also a good place for your keywords. Following our previous Meta Title Tag example, here is the corresponding Meta Description Tag:

<meta name ="description" content ="Search Engine Optimization for small business in Plano TX - We are an SEO company based in Plano Texas, we help local businesses with Internet Marketing. Our SEO consultants have years of Internet marketing and SEO Ranking know how."/>

 

4. Work On Your Headings, Namely H1 Through H6 HTML Tags

Headings on a page are not any different than the ones you use on a research paper in college or business report at work. They have a hierarchy. Larger, bolder headings tend to be more important than others. HTML heading tags do the same thing for the search engines. They help the search engines understand the topics discussed on your web page and their context. Within the headings, the order of those words matters too. So, we use the most important keyword first and then the second one and then the third.  

5. Mix Up the Verbiage In Your Copy Writing

I always say this in my classes. “Auto insurance” is the same as “Car insurance” which is the same as “Automobile insurance”. Why? Because it’s true. People search for the same thing in many different ways. So, as a business in Plano, would you not want to optimize your pages and blog posts in the same manner?  Of course, you already know the answer to that - Yes! Here is an example from our page on “Plano SEO”:

           “When done properly, SEO and Digital Marketing have the lowest capital cost and the highest ROI of any marketing efforts that you will undertake. This strategy on Google SEO ranking…

All the terms above in italics mean the same things.  

Summary

As part of your Digital Marketing Strategy, as a small and medium businesses in Plano, you will need to use Search Engine Optimization to achieve solid search rankings on Google. The simplest On-Page SEO for a web page focuses on these five main items:

  1. Keyword Research
  2. Optimize the Meta Title Tag
  3. Optimize the Meta Description Tag
  4. Work on your Headings, H1 through H6
  5. Mix up the Your Copy Writing Verbiage

If you are a local Plano business, have some technical chops, and, perhaps most importantly, have the time, you could do this on-page SEO yourself. But these are just SOME of the steps. If you would rather have an expert work with you to improve your organic search rankings on Google and other search engines, reach out to us for a consultation or a quote. CONTACT US for a FREE SEO Ranking Report  

Have Kash Data Serve You!

We serve businesses in the following cities: Plano, Frisco, Richardson, Allen, McKinney, Dallas, and North Dallas. As a Plano-based SEO company, we provide the following SEO and Digital Marketing services to our clients:

  • SEO (Search Engine Optimization) - On-Page and Off-Page
  • Google Ads PPC (Pay Per Click) marketing
  • Google Analytics - to track results
  • Social Media marketing
  • Email marketing

 

Want More Information?

Visit our Blog for more articles on SEO and Digital Marketing for Plano businesses. View our Portfolio OR  CONTACT US for a FREE SEO Ranking Report for your Plano business. OR  CALL US NOW: (214) 518-5972   Related Links for Plano SEO Ranking, Search Engine Optimization and Digital Marketing