Archive for Digital Marketing Strategy

The Use of Big Data in Digital Analytics World

THE USE OF BIG DATA IN DIGITAL ANALYTICS WORLD The blog title sounds very technical but the information has been broken down in the simplest form so that the beginners can easily understand. Let’s get familiar with some terms which will be used in this blog. Big Data is a theoretical concept for defining problems […]

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Posted in: Business Intelligence, Digital Analytics, Digital Marketing Strategy

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Digital Analytics – The New Powerhouse of Marketing.

Digital Analytics – The New Powerhouse of Marketing.  Analytics has always played an important role in Digital Marketing because it helps a business to form a strategy based on market research and data instead of intuitions. Any business needs to know where their money is going and what they should expect in return. Digital Analytics […]

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Posted in: Business Intelligence, Digital Marketing Strategy, Plano Digital Marketing, Social Media Marketing

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Google Ads: Why Do You Need It And How To Start Google Ad Campaign

Google Ads: Why Do You Need It And How To Start Google Ad Campaign There are more than 120 mln searches performed on Google every minute, and the majority of search results pages include Google Ads. Google Ads can be tremendously efficient way of bringing relevant, eligible traffic to your website precisely when people are […]

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Posted in: Dallas SEO, Digital Marketing Strategy, Google Ads, Google Adwords, Google PPC, PCC, Uncategorized

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Five Things I Learned at Digital Summit Dallas 2018

In December, I had the privilege of attending my first Digital Summit in Dallas, Texas. This two-day event was packed full with dynamic digital marketing experts, technology trend setters and stellar story tellers. This article summarizes five key lessons learned at the Digital Summit. Lesson One: Being an effective storyteller is good for business. Children […]

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Posted in: Dallas SEO, Digital Marketing Strategy, Local SEO, Marketing and Graphics, Search Engine Optimization, Social Media, Social Media Marketing

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Impact your posts and SEO with infographics

What are infographics? More commonly known as Infographics – information graphics represent information, data or knowledge. The benefits of using infographics include improving cognition to enhance the human visual system’s ability to see patterns and trends. When used correctly, infographics for business are powerhouses for search engine optimization or SEO. So, who invented the first infographic? There’s a debate […]

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Posted in: Dallas SEO, Digital Marketing Strategy, Local SEO, Marketing and Graphics, Search Engine Optimization, Social Media Marketing, WordPress SEO

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Artificial Intelligence Impact on Industry, Marketing, & SEO – Part 3

Previously we looked at what Artificial Intelligence was and how it’s used in industry and marketing. In our final article of the three part series, we’re looking at the growing impact of AI on digital marketing and SEO. So, what does AI mean for SEO? Currently, AI is utilized in digital marketing to collect data on ad […]

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Posted in: Artificial Intelligence, Dallas SEO, Digital Marketing Strategy, Google Analytics, Local SEO

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Artificial Intelligence – Impact on Industry, Marketing and SEO – Part 2

In the second of this three part article discussing the impact on industry, marketing and SEO – today we’re looking at the growing interest for marketers and AI. Artificial Intelligence is a hot button and a growing interest for marketers. The Marketing AI Institute tracks the vested financial interest in AI with over 750 AI companies. These […]

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Posted in: Artificial Intelligence, Dallas SEO, Digital Marketing Strategy, Search Engine Optimization

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Artificial Intelligence – Impact on Industry, Marketing and SEO – Part 1

The late Stephen Hawking stated, “Every aspect of our lives will be transformed [by AI],” and it could be “the biggest event in the history of our civilization.” Though not a complete reality, artificial intelligence is impacting our everyday lives. In this three part article discussing the impact on industry, marketing and SEO – let’s first […]

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Posted in: Artificial Intelligence, Digital Marketing Strategy, Search Engine Optimization

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5 Key Elements for Your Digital Marketing Strategy for Any DFW Small / Medium Business – Part 3

Maybe you have wondered:   How do I prioritize my investment and effort for my online marketing?   You are in good company, as this is a question many DFW area SMB budding entrepreneurs, owners, and executives have. This is Part 3 the final part of a series to help answer your question.  If you […]

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Posted in: Dallas SEO, Digital Marketing Strategy, Google Adwords, Google Analytics, Local SEO, Plano Digital Marketing, Search Engine Optimization, Social Media, Social Media Marketing

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