PPC Strategy

May 8, 2024

Do SEO Split Testing Boost Click-Through and Conversion Rates?

Introduction: In the ever-evolving world of digital marketing, staying ahead of the curve is essential. Search Engine Optimization (SEO) is at the forefront of this landscape, dictating the visibility and success of websites. However, merely […]
April 28, 2022

Increase Your Google Ads Traffic Without Breaking the Bank

  Many small businesses are making use of PPC (Pay Per Click) online advertising models like Google Ads. An important goal in Google Ads is to increase traffic. In other words, maximize clicks while attaining […]
September 14, 2021

SEO Vs SEM: What are the Differences and Where They Meet?

Search engine optimization (SEO) is a critical marketing tool for companies seeking to generate buzz, attract visitors to their website, and expand their business. However, if you don’t know how to compare SEM vs SEO, […]
January 31, 2021

Guide to running Facebook ad campaign on a low budget that converts

A low budget Facebook Ad Campaign should focus on conversions to make the most of every dollar you spend. Only if promoting your business on Facebook was as easy as a Tweet from Elon Musk […]
October 12, 2019

Google Ads Metrics to measure PPC performance of your business

Google Ads is Google’s online advertising program. Through Google Ads, you can create online ads to reach people exactly when they’re interested in the products and services that you offer. Google Ads: Why Do You […]