Customer Conversion

February 1, 2023

Benefits and Strategies for Audience Segmentation for your online marketing.

What is Audience Segmentation? Customer segmentation is the process of dividing your customers into small groups based on common factors. The most common traits are listed below:   Demographics/Location Age Language Interests Journey  Life Stage […]
July 12, 2022

What is Google Analytics GA4? What are the Benefits of it?

In October 2020, Google released a new version of Google Analytics known as Google Analytics 4 (GA4), which was subsequently rolled out to all users. With Google Analytics 4, you can use the same tracking […]
May 12, 2022

Is Social Media Monitoring Important? Why or Why Not?

People are posting their experiences on social media with a product they’ve tried, giving suggestions and comments, making complaints when they’re unhappy, and expressing needs that your product might fulfil amid the endless online discussions. […]